Six great reasons to market real estate online
1. It's cost-effective.
- Let's say you've got 1,000 clients who you want to reach ten times a year.
- That's $0.02 per email with your twelve-month holiday eCard subscription.
- Significantly less time, resources, money, and postage than paper marketing supplies (business cards, flyers, postcards, advertising, etc.).
- And you can track return on investment like never before.
2. Your competition's turning to the Internet — so do it better. And smarter.
- Over half of all agents are spending $1,000 or more a year on Internet marketing.
3. It'll earn you higher commissions.
- Internet buyers are wealthier and purchase more expensive homes.
4. Your business will move faster.
- The buying process takes half as long when sales originate from Internet listings.
5. It's the way of the future. Here's who's shopping for homes online:
- 2 in 5 internet users
- Nearly half of longtime internet users
- 46% of college graduates
- Twice as many adults today since 2000
6. You'll target a younger client base. Who you'll have longer. Who are earning more and more money.
- 27% of people 50-64
- 43% of people 30-49
- 51% of adults younger than 30






